Stylist for Oprah’s Weight Watchers Commercials

Every once in a while a styling gig comes along that just infuses more joy into my life. Being the stylist for Oprah’s Weight Watchers commercials was one of those jobs where it all just clicked into place.  I had the opportunity to have my beloved and talented hair and makeup team join the shoot, my favorite assistant helped me and all the producers, crew, Weight Watchers team and participants were lovely.  Seriously, everyone was so darn nice and positive on the shoot and 5 am call times were just fine with me since we had the chance to transform eight women and men into stars on camera.  We gave the participants not just one look, but two head-to-toe makeovers. And, of course, when Oprah Winfrey says she likes how everyone looks and she wants to take a photo together you jump right in and smile. I’ll share their party looks with Oprah in my next post. 

Christina Moffitino (my awesome assistant), ME, Oprah (but you knew that) and the extraordinarily talented hair and makeup stylists, Val Harvey and Nikki La Rose. 

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Stylist for Oprah’s Weight Watchers Commercials 

 Four of the exuberant group of Weight Watchers participants who were part of the commercials – Samantha Sutton, Jennifer Morin, Kylei Cuccinella and Holly Pernice. These “starlets” are some of the coolest, sweetest women you’d be lucky to meet and they had no problem striking a pose for photographer José Tutivén Franco (@Tutes) who took all the photos you’ll see.

Kylei was warm and genuine and I just wished she lived in LA so I could see her after the shoot. Her personality perfectly complimented this hot pink dress from Diane von Furstenberg from Neiman Marcus.  The dress was just right from the slight A-line bottom half to the zip front to the length hitting just above the knees. Her necklace and bracelet are from H & M. I love this photo of Kylei and Oprah!

This smile on Samantha never left her face from the moment we met. Samantha was so excited to find a pair of pants that fit so well from hugging her waist and curves to the length needing no hemming at all and she’s model height at 5’10”. These incredible pants from AELLA are their high rise cigarette style which come in regular and petite lengths. I can attest to the power of these pants as I own these and other styles from the brand. They make a pair of skinnies that you just want to live in. Her red top with peplum sleeves and black suede heels are from Ann Taylor.

Holly was ready to show off her curves and she loved a great dress. This Kiyonna navy wrap dress  just flowed when she walked in it and the navy suede heels from Ann Taylor were a match, which is not an easy task for blues. Double hoop rose gold earrings from Joyus.com and a gold wire wrap cuff form Neiman Marcus Last Call finished the look.

Jennifer is only 5′. She was my petite powerhouse during the Weight Watchers commercial shoot. She dropped 85 pounds and wanted to show off her slim figure.  I gave Jennifer a sleek, edgy look. As the stylist for Oprah’s Weight Watchers commercials I wanted to be sure everyone was happy in their new looks. When I asked Jennifer, “Do you like wearing black?” She said that’s what makes her most comfortable and confident. The best way to make it pop on camera is to mix the fabrics and textures. The White House Black Market black camisole paired well with the Ann Taylor faux leather leggings. I added a fitted, cropped jacket by Sass & Bide that was available at TJ Maxx. And you’ll see I added a pop of unexpected color with red suede heels from Ann Taylor.

Brandy Evans was game for trying on as many outfits as I wanted to and it was hard to choose since so many fit her well. She just said, “What’s next?” I’m a dress fiend and I was happy to introduce Brandy to Karen Millen which is one of my favorite go-to designers whenever I shop for a new dress. Her multi-strand crystal necklace is from Neiman Marcus Last Call.  She said that she likes that Weight Watchers helps her focus on taking care of herself and isn’t solely based on a number on a scale. She says she now treats her body more like a temple of the Lord rather than a trash disposal.

In all the photos I’d seen of Jenni Davis she was wearing jeans so I knew I was going to steer clear of denim. I wanted her to meet Oprah in an outfit that exemplified a young, feminine look. This Rebecca Minkoff navy top, Romeo & Juliet lace pencil skirt pulled together with a White House Black Market reversible blu obi belt nailed it. She said Weight Watchers has given her more confidence and in this look it was easy to see. 

For Sophie Webb it seemed natural for me to style a look to play up the intensity of her blue eyes.  When she tried on this royal blue dress by Taylor it was a hit. I cinched it at the waist with a gold belt from H & M and added some gold jewelry from H & M as well.

Todd Gonzalez lost over 165 pounds by the time he and I met. I was the lucky one who introduced him to an XL which was his next lower size in his weight loss journey. He said that Weight Watchers helped him stopped living his life on the sidelines. Ben Sherman blue v-neck sweater, Vince Camuto lavendar and white button down shirt  from Nordstrom Rack and Lauren Ralph Lauren grey pants that were available at TJ Maxx. Black dress shoes from Zanzarra at Nordstrom Rack. 

And thanks to Maidenform, Bali and Hanes for the shapewear and bras provided for the women as well. 

A brief moment during fittings.

Style Expert Alison Deyette is a TV + digital host and Los Angeles stylist who was recently named one of the top stylists in Los Angeles by Variety, WWD, Angeleno, and Modern Luxury magazines. After starting her career as a fashion & beauty director on national magazines she transitioned into television and digital work. Alison appears regularly on Good Morning America, TODAY, Access Hollywood, Wendy Williams, The Doctors and is the Style Expert for KTLA’s Morning News. Alison is currently host of the AOL series, The Savings Experiment, one of the lead style hosts on Joyus.com and a style expert for HSN. She is a contributing fashion editor for Real Simple, Life & Style, In Touch and Closer Weekly.  She was the host of Pocket the Difference, a co-host of TLC’s 10 Years Younger and TBS’ Movie and a Makeover and the weekly Style Contributor on Hallmark Channel’s Marie.  In addition, she has hosted several web series including: AOL’s In the Know, HerSay with Soleil Moon Frye, Playtex’s Bra Makeover series, A Secret Worth Sharing. These web series collectively have more than 100 million views.